Nikon announces new F-Mount F/5.6 500mm lens, why?

Nikon has announced an F-mount F/5.6 500mm lens which I believe will be price just above $3000. The confusing thing is that they are making it for the F-mount and not the Z-mount since we all know their mirrorless and Z-mount is the future.

Sony A7R III Price drop, Why?

Sony has recently dropped their flagship A7RIII's price down to $3000 from $3200. This is a significant drop. The A7RIII was already competing well against the 5D IV and the D850, so why did Sony drop the price even lower? What are Sony's Nefarious plans?

Sony RX100 VI thoughts

Sony has just announced a brand new compact point and shoot for $1200. It includes an f2.8 to f4 24-200mm lens but no Microphone Jack and no Flippy screen and only 5 minutes of 4k. I personally think Sony missed the boat on this way by not giving a microphone jack and taking a stop of light off the lens in exchange for a longer lens, what about you?

Sony's New 500mm and 600mm Lenses, will you switch?

Sony has just filed patents for a f/4 500mm and a f/4 600mm lens which means they will be out in maybe a year from now. Their Bodies including the A9, A7RIII, and the A7III are kicking ass right now and the only thing they really lack is good telephoto glass. With these offerings of $10,000+ lenses, will professional finally switch over?

Birds in Flight Photography with Nikon D750 at Horicon Marsh

Today instead of reviewing and dissecting new gear, I take my gear to beautiful Horicon Marsh, the best birding area in the State(Maybe) and talk about strategy of taking photos of birds in flight.

Nikon's Financial outlook for the last fiscal year

Nikon's financial outlook for the year ending 3/2018 was a lot better than the company's financial outlook for the company for the year ended 3/2017. Although overall revenue was down about 5%, profits were up many times over what it was last year due to Nikon shedding off some of its divisions that were losing money for it. As a result, net profit was up and dividends paid per share for investors was also up. Nikon overall has more cash now than it did a year ago and is looking financially better than it was a year ago.

Nikon Not coming out with a new Camera until 2019?

Nikon said they are coming out with a full frame Mirrorless in Q1 of 2019, but does that mean Nikon is not coming out with a DSLR or mirrorless until 2019? I think this would a grave mistake because Nikon(and Canon) needs something to compete with the A7III.

Sony A7III Image Review

Buy the Sony A7III

So, its finally here, the actual image review of the Sony A7III. Here are the samples.

Dynamic range before
Dynamic Range after
A7III JPG portrait
A7III JPG Natural Bridge
A7III JPG landscape
Sunset landscape
Couple sitting on bluff
Bright Sunset
Person jumping
Flying Robin

Sony A7III vs Nikon D750 High ISO Test

Buy the Sony A7III

These are the images from the Sony A7III vs Nikon D750 High ISO Test.

Nikon 100ISO
Sony 100 ISO
Nikon 200 ISO
Sony 200 ISO
Nikon 400 ISO
Sony 400 ISO
Nikon 800 ISO
Sony 800 ISO
Nikon 1600 ISO
Sony 1600 ISO
Nikon 3200 ISO
Sony 3200 ISO
Nikon 6400 ISO
Sony 6400 ISO
Nikon 12800 ISO
Nikon 12800 ISO

Sony A7III 4k Video test

Buy the Sony A7III.

This is a 4k video test of the Sony A7III. This entire video was recorded in 4k with the on-board Mic in the Sony A7III. We have a 4k view of the city skyline of Madison as well as short clip where I move quickly in the depth of field to test the Autofocus of the A7III in video mode. Overall I think it performed extremely well.